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Umber Data · GTMOSP5Add to ICP nurture and monitor signals
Good fit but no strong buying signal yet.
66/ 100B
Scores 66/100; strong fit (35/35), technical (11.4/15); driven by AI/ML hiring surge, AI product launch, Relevant job posting. Weak on timing, engagement.
Account fields with provenance| Field | Value | Source | Confidence |
|---|
| Industry | Data Infrastructure | demo_firmographics | 66% |
| Employees | 2,693 | demo_firmographics | 68% |
| Headcount growth (12m) | 21% | — | — |
| Segment | Strategic | — | — |
| HQ | Vancouver | demo_firmographics | 62% |
/ 15
Data Infrastructure is a core ICP industry.
Company size12 / 122,693 employees is inside the sweet spot (250–5,000).Geography8 / 8Headquartered in a primary region (NA).Intent
- AI/ML hiring surge6.3 / 109 open AI/ML roles, observed 15 days ago. Confidence 90%, strength 0.75 (typical 0.85), 45-day half-life → 63% of 10 pts.
- AI product launch6.2 / 9Launched Umber Copilot, observed 20 days ago. Confidence 87%, strength 0.80 (typical 0.80), 60-day half-life → 69% of 9 pts.
- Relevant job posting3.5 / 6Posted: Staff Engineer, LLM Evaluation, observed 16 days ago. Confidence 85%, strength 0.65 (typical 0.65), 30-day half-life → 57% of 6 pts.
Timing
- Executive hire2.0 / 5Hired Zoe Dubois as Head of Machine Learning, observed 133 days ago. Confidence 88%, strength 0.75 (typical 0.75), 120-day half-life → 41% of 5 pts.
- Headcount growth1.8 / 3Headcount grew 21% in 12 months.
Technical
- AI/ML team6 / 6AI/ML org of ~92 engineers (≥50): mature buyer.
- LLM stack2.4 / 6Runs 1 LLM-stack technologies: Anthropic.
- Platform maturity3 / 3Production platform maturity: Databricks, Datadog.
Engagement
- Sales engagement0 / 5No two-way sales engagement in the last 90 days.
| Funding stage | Public | crm_import | 66% |
| AI/ML team | 92 | demo_hiring | 87% |
| Tech stack | AnthropicDatabricksDatadogGitHub Actions | 70% |
Last enriched Mar 25, 2026 · record source demo_seed:list_import
AI Hiring Surge9 open AI/ML roles15d ago
9 open AI/ML engineering roles, up 147% in 60 days (DEMO job-postings index).
demo_signal_feed · confidence 90% · strength 0.75 · demo
Job PostingPosted: Staff Engineer, LLM Evaluation17d ago
Job posting 'Staff Engineer, LLM Evaluation' mentions evaluation and reliability of LLM systems (DEMO).
demo_signal_feed · confidence 85% · strength 0.65 · demo
AI Product LaunchLaunched Umber Copilot21d ago
Umber Data launched Umber Copilot, an LLM-powered feature for customers (DEMO news feed).
demo_signal_feed · confidence 87% · strength 0.80 · demo
Executive HireHired Zoe Dubois as Head of Machine LearningJun 7, 2026
Zoe Dubois joined Umber Data as Head of Machine Learning (DEMO people-movement feed).
demo_signal_feed · confidence 88% · strength 0.75 · demo